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How to Publicize on Campus
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Summary: Find out how to market and advertise on campus with these tips from the UCSD Marketing Council.
Link to information on these topics:
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Fliers, brochures, posters, signs and banners |
- Fliers, brochures and posters: Imprints Print Connection can create fliers, brochures and posters, including enlarged posters.
- Be included in these brochures:
- Passport to Leadership brochure: This brochure lists the events during the quarter that qualify for a "stamp" in the Passport Series. If you have an event that could be included, contact Jennifer Johnson for more information.
- Pocket Events Guide: See campus media, below.
- Signs and banners: Learn more about on-campus sign fabrication services.
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Campus Web sites |
- UCSD home page: To place a notice, contact Janet Howard, (858) 822-2986.
- UCSD main calendar: Find out how to register and submit events.
- Blink and TritonLink teasers:
You can request a teaser, or brief news item, to appear online. This free service is at the discretion of staff and subject to space availability.
- Blink teasers: To request that a teaser appear on the Blink home page, e-mail the Blink team.
- TritonLink teasers: You can write custom "teasers" of up to 35 words to appear on the TritonLink home page.
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Campus media |
- The UCSD Guardian: Publishes Mondays and Thursdays, except for holidays.
- Calendar (runs on Mondays):
E-mail a 30-50 word description of your UCSD campus event (be sure to include time, place, cost, etc.). Check the Guardian Web site to confirm deadlines.
- Advertisements: Link to details on how to advertise in the Guardian.
To reserve ad space, contact Michael Martinez, advertising manager, (858) 534-3467.
- Teasers:
If you have an upcoming event, contact Michael Martinez about submitting a brief news item or "teaser" for the print edition. This free service is at the discretion of Guardian staff and subject to space availability.
- This Week@UCSD: See listservs/ e-mail newsletters, electronic fliers, below.
- Pocket Events Guide (PEG): This guide promotes quarterly events at the University Centers. For current advertising information, contact the Marketing Department, (858) 822-2068) or visit the PEG Web site.
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Press releases |
- Send prepared and formatted news releases to Pat Jacoby, (858) 534-7404. News releases are featured on the UCSD News site and are sometimes forwarded to outside media outlets. You can also submit story ideas.
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Listservs/ e-mail newsletters, electronic fliers |
- UCSD campus notices via listserv: Use these to share information related to UC policy, salary, benefits and other employment-related matters; matters related to campus accounting, purchasing, and administrative systems procedures, safety and security matters; and any administrative notices that legally require the campus community to be official notified.
- All notices require approval by the cognizant Vice Chancellor or the Chancellor. First, get approval from your director, then contact the assistant to the VC-ER for approval.
- Notices are distributed by means of an electronic UCSD-notices listserv.
- See how to format and submit your notice.
- Questions? Contact Deirdre Vernon, (858) 534-0103.
- Student listserv: This opt-in e-newsletter is for students and other individuals who have subscribed to this service.
- This Week@UCSD: This opt-in e-newsletter is for staff and faculty at UCSD. Send story ideas and completed news releases to Janet Howard, (858) 534-1407. Include photos if possible.
- If you think an event should be covered, but cannot write the release, contact writer Ioana Patringenaru, (858) 534-0773.
- Stories are due the Thursday before the Monday publication date, unless you make other arrangements.
- UCSD electronic fliers: Use these for the majority of announcements regarding campus events, activities, and information of a general nature, e.g., music presentations, blood drives, etc.
Fliers do not require a signator.
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Physical locations |
- Bookstore: To partner with the UCSD Bookstore at events (i.e., getting a table) or to order items for an event, contact Toni Channels, (858) 534-7106.
- Bridges: You must hang and remove banners yourself. In your request, be sure to include when you will be posting the banner and for how long. Read campuswide posting guidelines.
- To post a banner on the Gilman bridge (connecting SOM to Revelle College), contact Liora Gutierrez, (858) 534-3493.
- To post a banner on the Villa La Jolla Bridge (connecting SOM to the VA Hospital), contact Chuck Morgan, (858) 534-5585.
- Campus shuttles: Read How to Advertise on UCSD Shuttles.
Note: Messages cannot be submitted earlier than 1 week in advance.
- Dining facilities (table tents): You can place table tents at all dining facilities for up to 3 days. You must place the table tents yourself, and check in with the dining facility manager ahead of time.
- Price Center marquee: Use the online booking request. Announcements typically run for 1 week before an event and must be submitted at least 2 weeks before the run date. Announcements are subject to approval and space availability.
- Residential facilities: Each college has its own policy and procedure for posting notices.
- Revelle College: See posting guidelines (Word file).
- Eleanor Roosevelt College: Bring your flier or poster to the Residential Life office in the Middle Earth building for approval.
- Thurgood Marshall College: Consult the posting policy.
- John Muir College: Bring your flier or poster to the dean’s office for posting approval.
- Sixth College: Consult the posting policy.
- Earl Warren College: Bring your flier or poster to the Residential Life office, Canyon Vista Complex upper level, for approval.
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Television (Price Center Video Connect TV monitors) |
- Use the online booking request. Announcements typically run for 1 week before the event and must be submitted at least 2 weeks before the run date. Announcements are subject to approval and space availability.
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Questions? Contact Julie Sammons, (858) 534-0147. |
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