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How to Publicize on Campus
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Summary: Find out how to market and advertise on campus with these tips from the UCSD Marketing Council.
Link to information on these topics:
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How to do it |
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Fliers, brochures, posters, signs and banners |
- Fliers, brochures and posters: Imprints Print Connection can create fliers, brochures and posters, including enlarged posters.
- Fliers and posters can be taped to unpainted concrete surfaces (using painter’s tape only) or attached to the posting boards in the Price Center food court or theater lobby. Read campuswide posting guidelines.
- Be included in these brochures:
- Passport to Leadership brochure: This brochure lists the events during the quarter that qualify for a "stamp" in the Passport Series. If you have an event that could be included, contact Jennifer Johnson for more information.
- Pocket Events Guide: See campus media, below.
- Signs and banners: Learn more about on-campus sign fabrication services.
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Campus Web sites |
- UCSD home page: To place a notice, contact Janet Howard, (858) 822-2986.
- UCSD main calendar: Find out how to register and submit events.
- Blink and TritonLink teasers:
You can request a teaser, or brief news item, to appear online. This free service is at the discretion of staff and subject to space availability.
- Blink teasers: To request that a teaser appear on the Blink home page, e-mail the Blink team.
- TritonLink teasers: You can write custom "teasers" of up to 35 words to appear on the TritonLink home page.
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Campus media |
- The UCSD Guardian: Publishes Mondays and Thursdays, except for holidays.
- Calendar (runs on Mondays):
E-mail a 30-50 word description of your UCSD campus event (be sure to include time, place, cost, etc.). Check the Guardian Web site to confirm deadlines.
- Advertisements: Link to details on how to advertise in the Guardian.
To reserve ad space, contact Michael Martinez, advertising manager, (858) 534-3467.
- Teasers:
If you have an upcoming event, contact Michael Martinez about submitting a brief news item or "teaser" for the print edition. This free service is at the discretion of Guardian staff and subject to space availability.
- This Week@UCSD: See listservs/ e-mail newsletters, electronic fliers, below.
- Pocket Events Guide (PEG): This guide promotes quarterly events at the University Centers. For current advertising information, contact the Marketing Department, (858) 822-2068) or visit the PEG Web site.
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Press releases |
- Send prepared and formatted news releases to Pat Jacoby, (858) 534-7404. News releases are featured on the UCSD News site and are sometimes forwarded to outside media outlets. You can also submit story ideas.
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Listservs/ e-mail newsletters, electronic fliers |
- UCSD campus notices via listserv: Use these to share information related to UC policy, salary, benefits and other employment-related matters; matters related to campus accounting, purchasing, and administrative systems procedures, safety and security matters; and any administrative notices that legally require the campus community to be official notified.
- All notices require approval by the cognizant Vice Chancellor or the Chancellor. First, get approval from your director, then contact the assistant to the VC-ER for approval.
- Notices are distributed by means of an electronic UCSD-notices listserv.
- See how to format and submit your notice.
- Questions? Contact Deirdre Vernon, (858) 534-0103.
- Student listserv: This opt-in e-newsletter is for students and other individuals who have subscribed to this service.
- This Week@UCSD: This opt-in e-newsletter is for staff and faculty at UCSD. Send story ideas and completed news releases to Janet Howard, (858) 534-1407. Include photos if possible.
- If you think an event should be covered, but cannot write the release, contact writer Ioana Patringenaru, (858) 534-0773.
- Stories are due the Thursday before the Monday publication date, unless you make other arrangements.
- UCSD electronic fliers: Use these for the majority of announcements regarding campus events, activities, and information of a general nature, e.g., music presentations, blood drives, etc.
Fliers do not require a signator.
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Physical locations |
- Bookstore: To partner with the UCSD Bookstore at events (i.e., getting a table) or to order items for an event, contact Toni Channels, (858) 534-7106.
- Bridges: You must hang and remove banners yourself. In your request, be sure to include when you will be posting the banner and for how long. Read campuswide posting guidelines.
- To post a banner on the Gilman bridge (connecting SOM to Revelle College), contact Liora Gutierrez, (858) 534-3493.
- To post a banner on the Villa La Jolla Bridge (connecting SOM to the VA Hospital), contact Chuck Morgan, (858) 534-5585.
- Campus shuttles: Read How to Advertise on UCSD Shuttles.
Note: Messages cannot be submitted earlier than 1 week in advance.
- Dining facilities (table tents): You can place table tents at all dining facilities for up to 3 days. You must place the table tents yourself, and check in with the dining facility manager ahead of time.
- Price Center marquee: Use the online booking request. Announcements typically run for 1 week before an event and must be submitted at least 2 weeks before the run date. Announcements are subject to approval and space availability.
- Residential facilities: Each college has its own policy and procedure for posting notices.
- Revelle College: See posting guidelines (Word file).
- Eleanor Roosevelt College: Bring your flier or poster to the Residential Life office in the Middle Earth building for approval.
- Thurgood Marshall College: Consult the posting policy.
- John Muir College: Bring your flier or poster to the dean’s office for posting approval.
- Sixth College: Consult the posting policy.
- Earl Warren College: Bring your flier or poster to the Residential Life office, Canyon Vista Complex upper level, for approval.
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Television (Price Center Video Connect TV monitors) |
- Use the online booking request. Announcements typically run for 1 week before the event and must be submitted at least 2 weeks before the run date. Announcements are subject to approval and space availability.
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Questions? Contact Julie Sammons, (858) 534-0147. |
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